Calibrated with real viral TikTok data

TikTok Hook Analyzer

Score your hook 0-100 before you post. See exactly what's weak — and how top creators in your niche do it.

How the hook analyzer works

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1. Paste or type

Drop in a TikTok link, or type the opening line you plan to use.

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2. We score 6 dimensions

First-3s grip, curiosity gap, relevance, emotion, specificity, clarity — calibrated against real viral hooks.

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3. Fix the weak spots

Get a diagnosis, 2-3 rewrites, and real viral references from your niche.

The 6 dimensions we score

👁️ First-3s grip (25 pts)

Does it stop the scroll immediately? The single biggest factor in TikTok retention.

🧲 Curiosity gap (20 pts)

Does it open a question the viewer needs answered before they can scroll away?

🎯 Audience relevance (20 pts)

Does your target viewer instantly know "this is for me"?

💥 Emotional pull (15 pts)

Surprise, outrage, FOMO, delight — emotion drives shares and comments.

🔢 Specificity (10 pts)

Concrete numbers and details beat vague claims every time.

💬 Clarity (10 pts)

Can a distracted viewer parse it in one pass? Confusion kills retention.

Frequently Asked Questions

Is the TikTok hook analyzer free?

Yes. You can analyze several hooks per day for free, no signup required.

How is the viral score calculated?

Your hook is scored on 6 dimensions — first-3-seconds grip, curiosity gap, audience relevance, emotional pull, specificity, and clarity. The scoring is calibrated with real high-performing hooks from our library, so the reference point is actual viral videos, not made-up numbers.

Can I test a hook before filming?

Yes — that's the main use case. Type the opening line you plan to say, get the score, fix the weak dimensions, then film.

What score should I aim for?

80+ is textbook viral potential. 65-79 is close — usually one weak dimension away. 50-64 is passable. Below 50, use the rewrites and try again.

Where do the reference hooks come from?

From the TokSignal hook library — real opening lines from top TikTok creators with their actual like counts, organized by industry.

Steal hooks that already went viral

Browse hundreds of real viral hooks by industry — with engagement data and links to the original videos.

Browse Hook Library — Free